DOVER DEVELOPMENTAL
Dover is a new action sports apparel and accessories company being developed by pro snowboarder and two-time USA Olympic silver medalist, Danny Kass. Danny formerly owned the popular action sports apparel brand Grenade Gloves (Sold/Dismantled in 2019) and for those who know the industry, you understand that for DK, this new project is his “do-over”. While a grenade is a symbol of war, DK wanted this do-over to be one that represented peace. The name DOVER is derived from a play on “do-over” and a Dove which is a symbol of peace. Danny is a solo ship and is literally designing and sewing the products himself! That is some serious conviction.

Dover Logo + Patch

This is the first iteration of the logo and what is being used for Dover to prototype. We are currently developing additional brand identity.

Additional Logo Exploration // work in progress